To attract Jewish students, Hillel: The Foundation for Jewish Campus Life has developed several new programs, including:

*U.C. San Diego offers an "Alternative Rosh Hashanah." Instead of traditional services, students participate in High Holy Day workshops related to various Jewish themes, such as environmentalism, feminism, tshuvah (repentance) or meditation.

*Indiana University provides students with an opportunity to "Send a Card Around the World." Tables are set up in dorms for sending Rosh Hashanah greeting cards to small Jewish communities in Africa, Asia or South America. The Hillel campus fellow there also goes around campus dressed up as Winnie-the-Pooh, distributing honey to students.