Recently he offered to help Rabbi Martin Goodman publicize Peninsula Sinai Congregation in Foster City, where he, his wife and two sons have been members since last July.

When the Bulletin changed its graphic design in 1992, Fineman place ads in the San Francisco Chronicle and San Francisco Examiner free of charge.

Fineman's company, which was founded in 1988, was the only agency from the Bay Area and one of only two from California to receive the trade magazine's honor.